Privacy policy

Your privacy is one of our greatest concerns. On this page, we go over our Privacy Policy. Please keep in mind that if you follow us on social media such as Twitter, Instagram or YouTube, they have their own policies we have no control over. Let’s begin.

1. Introduction

Apparent (website address: is a parent and child mental health platform owned by 17 Spikes, a Netherlands-based company. Using our services means you read and accept this Privacy Policy.

2. Data collected


We operate web servers hosted in the EU. Your data is securely stored according to GDPR.


If you register on our website, we store your name and your email address. You can see, edit, or delete your personal information at any time. Website administrators can also see and edit this information.


When you sign up to our platform, your email address will be stored by us. You can unsubscribe at any time by clicking on the link at the bottom of each email.


We use Stripe to process payments.


We use Matomo, an open source web analytics platform.

Matomo processes the following personal data:

  • First 3 sections of the IP address
  • Date and time
  • Title of the page being viewed
  • URL of the page being viewed
  • URL of the page that was viewed prior to the current page
  • Screen resolution
  • Time in local timezone
  • Files that were clicked and downloaded
  • Link clicks to an outside domain
  • Pages generation time
  • Country, region, city
  • Main Language of the browser
  • User Agent of the browser

The processing of personal data with Matomo is based on legitimate interests.

3. Use of personal data

We use your personal information in the following cases:

  • Verification/identification of the user during website usage;
  • Providing technical assistance;
  • Sending updates to our users with important information to inform about news/changes;
  • Checking the accounts’ activity in order to prevent fraudulent transactions and ensure the security of our customers’ personal information;
  • Receive one-time or recurring payments from our user;
  • Guarantee overall performance and administrative functions run smoothly.

This privacy policy was last edited on the 10th of May 2021